Logo Parc,
Jan van Eyck Academie, 2006-2007

Logo Parc was a research project at the Jan van Eyck Academy
together with Daniel van der Velden, Gon Zifroni, Matthijs van Leeuwen,
Matteo Poli. Logo Parc investigated the political and economical impacts
on and through design in the new business district "Zuidas" in Amsterdam.

With placing the real space into a virtual game-environment we created a
"clone"-space in which we were able to experiment with the aesthetic
material found in situ. Personal impressions and the found material
shaped the symbolic gestures in the virtual space. The space works
as a discoursive space, which allows a critical reflection on current
symptoms of post-modern city-planning.

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Texts about Logo Parc were published in the open magazine
and in Volume magazine.

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